About Optty - Simplifying transactions for all, from merchants to orchestrators, branded or fully white-labeled

Founded in 2020, our team at Optty set forth on a mission to simplify global payments with a fully customizable, single API solution. As the CEO and founder, I have brought my extensive experience as a global retail pioneer to lead Optty to quickly become a significant figure in the payment solutions industry. Steven Ritchie, our Chief Product and Innovation Officer (CPIO), plays a crucial role in driving Optty's product development and instilling a culture of innovation. Our unique culture at Optty is much like a close-knit family where every team member is cherished and collaboration lies at the heart of our accomplishments. This sense of unity not only fortifies our internal operations but is also reflected in the high-quality service we provide to our formidable global partners.

Natasha Zurnamer
CEO & Founder

At Optty, we unlock endless payment possibilities through our single, simplified integration, granting access to hundreds of global brands across 9 payment architectures, with the capability to activate any payment method in minutes. Our scalable solutions fosters growth, simplifying transactions for all, from merchants to orchestrators, branded or full white-label let Optty elevate your payment experience.

OUR GUIDING FORCE

Optty Leadership Team

Natasha Zurnamer

CEO (FOUNDER)

Working around the world in commerce and technology enablement for over 2 decades, her focus has been on GMV growth through exceptional technology solutions. The mass emergence of new ways to pay, cross border globalisation of retail created an opportunity to lead the way in simplified payment’s integration.

Steven Ritchie

Chief Product & Information Officer and EVP

Coming from a development and consulting background, Steven has worked with some of the largest companies in Australia, APAC and the world, enabling the modernisation of their technology. With a focus on the FSI arena, Steven has implemented global banks and large-scale payments implementations, creating focus on how customers can have the best choice, and ease of usability.

WHAT MAKES US DIFFERENT